A SUCCESSFUL WORLD SAMPLE IN TOURISM, RECREATION AND URBAN PLANNING: AMSTERDAM

Abstract

The purpose of this study is to (1) address the importance of tourism and recreation in urban planning, and (2) examine the Amsterdam destination, a successful sample of tourism, recreation and urban planning in the world. For this purpose, observation technique is used from qualitative research methods. Within this scope, Amsterdam destination has been evaluated within the scope of accommodation services, food and beverage services, transportation services, recreation facilities, visitor attraction areas, intermediary services and government services. As a result of the evaluations, various proposals have been developed by managers who are responsible for the management and marketing of destinations.