TÜRKİYE’DE TURİZM ANİMASYONLARINDA SOMUT OLMAYAN KÜLTÜREL MİRAS (SOKÜM) ULUSAL UNSURLARINA BAKIŞ

Abstract

Turkey has extraordinary wealth seems intangible Cultural heritage which has the potential to create unique and highly competitive products in Turkish tourism despecially in tourism animations. Whether this potential has been adequately addressed in tourism research is debatable. The purpose of this study, to explore the potential of national intangible elements as products in tourism animation and to examine the extent to which they are examined in the researches under the heading of Turkish tourism animations. For this purpose, relevant literature findings have been compiled and 26 graduate thesis on tourism animation and in YÖK database have been subjected to partial content analysis. According to the results, it was found that although the intangible elements of national importance in general have a significant potential opportunity in tourism and especially tourism animations, they are not handled as much in practice and research as in the case of research and they can not be used appropriately even in Traditional Turkish Night Show applications where intangible national elements are offered as package animation products.